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Back on the weather trail

weather. smalljpgMarket Solutions is once again conducting the annual survey of public weather users for the Bureau of Meteorology.  We are talking to people all over Australia including a specific focus on farmers and coastal users about their usage of weather information.

Our interviewers love to work on this project because in Australia, everyone likes to talk about the weather!

For more information contact us on 03 9472 8400 or contact@marketsolutions.com.au

 

 

 

 

 

Carbon Offsetting Research for City of Melbourne

The City of Melbourne has set an ambitious target for Melbourne to become a carbon neutral city by 2020.  They have acknowledged that this ambitious goal cannot be achieved working alone. City of Melbourne council operations make up less than one per cent of the greenhouse gas emissions of the municipality  So, in conjunction with their key stakeholders, they have developed a plan for collaborative action. Zero Net Emissions by 2020 – update 2014 (PDF, 6.2MB) is their strategy to create a sustainable future for the municipality of Melbourne.

Zero EmmissionsThe Local Government Research Group (a division of Market Solutions) has recently completed research to provide the City of Melbourne with an understanding of the perceptions and attitudes of the   target audiences of businesses and residents in terms of:

*  Awareness and knowledge of carbon neutrality and carbon offsetting

*  Current offset purchasing behaviour and channels

*  Changes in offset purchasing behaviour over time

*  Motivation to purchase carbon offsets

*  Barriers to purchasing carbon offset

* Influence of government policies and initiatives in encouraging the purchase of carbon offsets

*  Future initiatives to encourage the purchase of carbon offsets

This research also provided the City of Melbourne with quantity estimates of offsets purchased and extrapolated to the City of Melbourne residential and business populations.

 

SRGs findings released by VicHealth

A-snapshot-of-Victorias-alcohol-culture_selected findings_Page_01The Social Research Group conducted a study for VicHealth and a selection of findings has been released.

 

This was a national survey examing social norms, attitudes and beliefs toward alcohol and intoxication among Victorians aged 16 years and older and is an Australian-first population-wide survey to measure Victoria’s alcohol culture.

Investigation of Water Access in Specific Settings

Water as the preferred alternative

Water as the preferred alternative

VicHealth is developing a social marketing campaign to encourage a greater consumption of water by all Victorians in preference to sugar sweetened beverages (SSBs). Tap water is the preferred choice given its oral health benefits, its low cost and the environmental imperative of discouraging overconsumption of packaged products.

In addition, this campaign will align with the community initiative of rolling out drinking fountains and water refill stations across Melbourne.

VicHealth has commissioned The Social Research Group (SRG), a divison of Market Solutions, to conduct research that aims to assess the supply of and access to drinking water in key City of Melbourne locations – so we will be out and about in the world’s most liveable city this Spring conducting intercept interviews and observing water usage at outdoor and indoor lesiure facilities.

 

 

Testing New Water Initiatives to Encourage Victorians to Drink Less Alcohol

water

SRG to test water initatives at licensed premises

 

VicHealth is developing a multi-component initiative to encourage greater consumption of water by all Victorians and to encourage more people to actively seek the best ways to reduce alcohol-related harm. The 10 year goal is for more Victorians to drink less alcohol. An important part of the responsible service of alcohol is the offering of free water at licensed premises.

Tap water is the preferred choice given its oral health benefits, its low cost and the environmental imperative of discouraging overconsumption of packaged products.

VicHealth has commissioned The Social Research Group (SRG) a divison of Market Solutions to conduct research that aims to contribute to the evidence base in relation to water consumption within licensed premises, and inform the development of best practice guidelines to improve supply, access and promotion of free drinking water at licensed premises.

We Love Tram Travel!

collins-street-tram-super-stop_101083Market Solutions has won the contract to conduct the Yarra Trams Customer Experience Survey over the next two years.

Our evaluators will be out and about on the tram network making observations of all aspects of the customer experience but you won’t see them – they’ll be incognito!!

Gambling Research – The Role of Loyalty Programs

art-353-tandberg-300x0There is concern that loyalty programs provide an inducement to individuals to play EGMs more often and for longer periods of time than would otherwise be the case and to potentially reduce a gambler’s capacity to maintain control over their gambling behaviour.  The Social Research Group (a division of Market Solutions) has recently commenced a large scale national study that aims to provide Government with a better understanding of the role of loyalty programs in gambling.  The research is being conducted for Gambling Research Australia. 

 

 

Vic Health – Alcohol Cultural Change Project

alcolol-addiction

VicHealth has been tasked with enacting an alcohol change program that aims to reduce the widespread acceptability of intoxication among young people in Victoria.  The program’s effectiveness will be assessed through an overarching measure:  the shift in the acceptability of drunkenness among 16 to 29 year olds in Victoria over time.  The Social Research Group (as a division of Market Solutions) has been commissioned to conduct research that will identify and assess indicators of alcohol culture that can be measured over time among young Victorians.

SRG to conduct WA project for CCYP

young people

The Social Research Group (a division of Market Solutions) has been commissioned to conduct a study on “Young people’s experiences with using health services in WA” which we will be undertaking in partnership with Telethon Institute for Child Health Research.

 

The study has been commissioned by Commissioner for Children and Young People WA.