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Back on the weather trail

weather. smalljpgMarket Solutions is once again conducting the annual survey of public weather users for the Bureau of Meteorology.  We are talking to people all over Australia including a specific focus on farmers and coastal users about their usage of weather information.

Our interviewers love to work on this project because in Australia, everyone likes to talk about the weather!

For more information contact us on 03 9472 8400 or contact@marketsolutions.com.au

 

 

 

 

 

New gambling report launched

Loyalty gamblingThis research project, conducted by the Social Research Group, was designed to answer the following key research questions: 1) Do loyalty programs result in increased EGM gambling? 2) Do loyalty programs result in increased risk of problem gambling? 3) Do loyalty programs induce visits to an EGM venue? 4) Do loyalty programs affect gamblers’ control? 5) Do loyalty programs reward “loyalty” or create “incentive” ? 6) Which loyalty programs most encourage gambling activities/higher levels of spending/time spent gambling? 7) Is there a greater connection between these “high success” programs and gambling risk level?  DOWNLOAD REPORT

 

For more information contact Christine Maddern – 03 9372 8400 or cmaddern@marketsolutions.com.au

 

 

Posted in SRG

Research News Article

nina articleWhy isn’t there more collaboration between market researchers and academics on applied social research projects?

Dr Nina Van Dyke, director of our Social Research Division, proposes that market researchers know how to run projects, design data collection instruments, collect data, write clear, actionable reports, and possess a broad understanding of quantitative and qualitative methodologies.  Academics have extensive knowledge about particular fields of research and a detailed understanding of analytical approaches specific to that field.  Combined, they seem like the ideal set of skills for conducting applied social research.  So why isn’t there more collaboration in Australia between market researchers and academics?  To read about Nina’s thoughts on the barriers to collaboration and possible ways to overcome these, be sure to download her article here…

DOWNLOAD NINA’S RESEARCH NEWS ARTICLE

Posted in SRG

AAPOR Conference Presentation

We are excited to announce that Dr Nina Van Dyke will be delivering a presentation at the upcoming 2016 AAPOR annual conference in Austin, Texas.

Her paper “What Do You Mean I’m Drunk?! Development and testing of a conceptual framework for asking about intoxication” discusses a mixed methods approach whereby findings from the qualitative component are used to develop a new approach to asking about alcohol intoxication in surveys.

If you would like more information about the work we do at the Social Research Group please contact Nina nvandyke@marketsolutions.com.au

The Social Research Group is a division of Market Solutions Pty. Ltd.

Posted in SRG